AppMonetization Dashboard
A
Fill Rate
87.7% 87.7%
Matched requests / total requests
Show Rate
67.3% 67.3%
Impressions / matched requests
eCPM
$3.29
Revenue per 1,000 impressions
Revenue
$0.57
AdMob estimated earnings
Active Networks
1
AdMob reporting data available
Est. Revenue Lost
$0.28
From matched requests not shown

Fill Rate Health Monitor — By App

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App  ⇅ Requests  ⇅ Matched  ⇅ Fill%  ⇅ Impr.  ⇅ Show%  ⇅ Revenue  ↓ eCPM  ⇅
WLog: WAMess Contacts Tracker 293 257 87.7% 173 67.3% $0.57 $3.29
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Leakage Funnel — By Ad Unit

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Ad Unit  ⇅App  ⇅Format  ⇅ Requests  ⇅Matched  ⇅Fill%  ⇅ Impr.  ⇅Show%  ⇅eCPM  ⇅ Revenue  ↓Est. Lost  ⇅
inter_splash_first_2f WLog: WAMess Contacts Tracker Interstitial 63 63 100.0% 40 63.5% $7.16 $0.29 $0.16
native_fs_splash_first_2f WLog: WAMess Contacts Tracker Native 39 39 100.0% 23 59.0% $4.08 $0.09 $0.07
native_fs_first_2f WLog: WAMess Contacts Tracker Native 20 20 100.0% 18 90.0% $4.96 $0.09 $0.01
native_fs_first_2_2f WLog: WAMess Contacts Tracker Native 19 19 100.0% 18 94.7% $2.20 $0.04 $0.00
native_language_first_2 WLog: WAMess Contacts Tracker Native 19 19 100.0% 19 100.0% $1.18 $0.02 $0.00
native_language_first_1 WLog: WAMess Contacts Tracker Native 19 19 100.0% 17 89.5% $0.65 $0.01 $0.00
appopen_resume WLog: WAMess Contacts Tracker App Open 32 32 100.0% 7 21.9% $1.48 $0.01 $0.04
banner_splash_first WLog: WAMess Contacts Tracker Banner 51 27 52.9% 24 88.9% $0.28 $0.01 $0.00
inter_splash_first WLog: WAMess Contacts Tracker Interstitial 22 10 45.5% 1 10.0% $6.16 $0.01 $0.06
inter_home_2f WLog: WAMess Contacts Tracker Interstitial 6 6 100.0% 6 100.0% $0.58 $0.00 $0.00
native_fs_splash_first WLog: WAMess Contacts Tracker Native 3 3 100.0% 0 0.0% — $0.00 $0.00
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Format Mix & Yield Analysis

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Format  ⇅Revenue  ↓Share  ⇅eCPM  ⇅Fill%  ⇅Show%  ⇅
Interstitial $0.30 52.0% $6.30 86.8% 59.5%
Native $0.26 45.0% $2.70 100.0% 79.8%
App Open $0.01 1.8% $1.48 100.0% 21.9%
Banner $0.01 1.2% $0.28 52.9% 88.9%
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Revenue by Format

Mediation Waterfall Effectiveness

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Ad Source  ⇅Revenue  ↓Share  ⇅eCPM  ⇅Fill%  ⇅Impr.  ⇅Efficiency  ⇅
AdMob Network $0.57 100.0% $3.29 87.7% 173 2.0
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Geographic Yield — By Country (AdMob)

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Country  ⇅Tier  ⇅Revenue  ↓Impr.  ⇅eCPM  ⇅Clicks  ⇅
MX Mexico Tier 2 $0.12 23 $5.24 1
DE Germany Tier 1 $0.11 9 $11.83 1
GH Ghana Tier 1 $0.07 3 $24.55 2
IT Italy Tier 3 $0.06 20 $2.86 3
ZA South Africa Tier 3 $0.04 17 $2.62 1
IN India Tier 3 $0.04 38 $1.16 3
IQ Iraq Tier 3 $0.03 23 $1.33 1
SD Sudan Tier 3 $0.03 12 $2.28 2
BF Burkina Faso Tier 2 $0.02 6 $3.58 3
US United States Tier 3 $0.01 4 $2.77 1
EG Egypt Tier 2 $0.01 2 $5.28 1
NP Nepal Tier 2 $0.01 1 $6.13 1
LK Sri Lanka Tier 3 $0.01 7 $0.79 0
MR Mauritania Tier 2 $0.00 1 $4.67 0
AO Angola Tier 3 $0.00 5 $0.90 0
SY Syria Tier 3 $0.00 2 $0.54 1
BD Bangladesh Tier 3 $0.00 0 — 0
CF Central African Republic Tier 3 $0.00 0 — 0
ET Ethiopia Tier 3 $0.00 0 — 0
ML Mali Tier 3 $0.00 0 — 0
PK Pakistan Tier 3 $0.00 0 — 0
RU Russia Tier 3 $0.00 0 — 0
SL Sierra Leone Tier 3 $0.00 0 — 0
SN Senegal Tier 3 $0.00 0 — 0
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Network Revenue Trend — Daily

eCPM Trend by Network — Daily